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Market Intelligence

Last updated on Jul 09, 2026

Market Intelligence helps you gauge demand and size up a topic or market before you invest time and credits into content for it.

What you'll see

  • Estimated demand and interest for a topic or market.
  • How big the opportunity is relative to other topics you're considering.
  • Signals on where a market is growing versus flat.

How to use it

  1. Open Content ▸ Market Intelligence.
  2. Explore the topics or markets you're considering.
  3. Prioritize the ones with the most upside, and send them into your Topical Map.

Tip: Spend your content budget where demand is real — check Market Intelligence before committing a full pillar-and-cluster program to an unproven topic.