Trends surfaces the topics and questions rising in your niche, so you can create timely content while interest is climbing instead of after it peaks.
What you'll see
- Trending and emerging topics relevant to your brand and industry.
- How interest in each topic is moving over time — rising, flat or falling.
- Related questions gaining traction that don't have strong answers yet.
How to use it
- Open Content ▸ Trends.
- Scan the rising topics relevant to you.
- Move the best ones into your Topical Map or straight into Articles.
- Check back regularly — trend windows move fast.
Tip: Publishing early on a rising topic is one of the best ways to become the source AI cites for it once search volume catches up.