Web Mentions tracks where your brand is talked about across the web — the coverage and conversations that shape both public perception and what AI engines learn about you.
The three views
- Summary — the big picture: how many mentions, overall sentiment, and how it's trending.
- Details — every individual mention, with its source, context and sentiment, so you can read exactly what's being said.
- Trends — how your mention volume and sentiment move over time, and around key moments.
How to use it
- Open Analytics ▸ Web Mentions and start with Summary.
- Drill into Details to read the mentions that matter and spot new sources.
- Watch Trends to catch spikes — good or bad — early.
- Turn strong sources into citation targets in PR and Links.
Tip: AI engines pay attention to what the web says about you. More high-quality mentions on trusted sites means stronger, more positive AI answers.