SEO

Competitors

Competitors helps you see who you're really up against in search — and where they're beating you. A real result Once you analyze a domain, you get a full ranked-keyword breakdown: total keywords, traffic value, new/improved/declined movement, and how those keywords split across organic, paid, featured snippets, local pack and AI Overviews. AI Rankia — Competitor Research results showing ranked keywords overview and position distribution What you'll see - Total keywords & traffic value — the full size of a domain's organic footprint. - New / Improved / Declined — how their rankings are moving right now. - Organic vs. Paid vs. Featured Snippet vs. Local Pack vs. AI Overview — where their visibility actually comes from. - Position distribution — how many keywords they hold at #1, #2-3, #4-10, and beyond. - Positions / Pages / Keywords for Site / Competitors / Keyword Gap tabs — different cuts of the same competitive data. How to use it 1. Open SEO ▸ Competitors for your brand — your detected competitors are pre-loaded as chips at the top. 2. Enter your domain (or a competitor's) and click Analyze. 3. Review the ranked-keyword overview and position distribution. 4. Switch to the Keyword Gap tab to see exactly which keywords a competitor ranks for that you don't. 5. Feed those gaps into Content and your prompt tracking in AI Visibility. Tip: Your AI-search rivals and your SEO rivals often overlap. Compare with AI Visibility ▸ Source Influence to see who dominates both.

Keyword Intelligence

Keyword Intelligence is your research hub for the keywords and questions worth targeting — SERP analysis, rank tracking and ad traffic in one place. A real result Search any keyword and you get a full competitive SERP breakdown: who's ranking, their average and median position, a quality rating, estimated traffic value (ETV) and visibility. AI Rankia — Keyword Intelligence SERP Competitors table for "running shoes" with position, rating and traffic value What you'll see - SERP Competitors — every domain ranking for your keyword, sorted by rating, position or visibility. - SERP History — how the results page for that keyword has changed over time. - Paid Keywords — the ad-side data for the same terms. - Seed keywords, total competitors, items returned, top ETV, top rating, average visibility — the summary stats at the top of every run. How to use it 1. Open SEO ▸ Keyword Intelligence. 2. Enter up to 20 keywords, choose your country and language, and click Analyze. 3. Review the SERP Competitors table to see who currently owns the results page. 4. Note the highest-ETV, highest-rating domains — these are the pages worth studying or targeting for a citation. 5. Send priorities to Content to build pages, or add the underlying questions as prompts in AI Visibility. Tip: In AI search, questions matter as much as keywords. A domain with high "Rating" here is usually the same type of source AI engines lean on — cross-check with AI Visibility ▸ Source Influence.

Domain Overview

Domain Overview gives you a fast, complete read on any website's search footprint — yours or a competitor's. A real result One search returns the full picture: organic traffic, ranking keywords, estimated traffic value, paid traffic, keyword movement and exactly how many keywords sit in each SERP position band. AI Rankia — Domain Overview showing organic traffic, keywords, traffic cost and position distribution for nike.com What you'll see - Organic Traffic & Organic Keywords — the scale of a domain's search visibility. - Traffic Cost — the estimated monthly value of that traffic if you had to buy it as ads. - Paid Traffic — how much of their visibility comes from ads instead of organic. - Keyword Movement — new, improved, declined and lost keywords, so you can see momentum, not just a snapshot. - Position Distribution — how many keywords rank #1, #2-3, #4-10, #11-20 and #21-30, for organic or paid. How to use it 1. Open SEO ▸ Domain Overview for your brand — your detected competitors are pre-loaded as quick-add chips. 2. Enter your domain to benchmark yourself, or a competitor's to study them, and click Analyze. 3. Note their strongest pages and keywords, and whether they're gaining or losing ground. 4. Switch to Domain Comparison to put two domains side by side. 5. Use what you learn to prioritize content and outreach. Tip: Run your top competitors through Domain Overview to quickly find the pages and topics earning them the most visibility, then check whether those same topics show up in your Semantic Map gaps.

Link Building

Link Building helps you find the backlink opportunities that strengthen your authority — the kind that helps you rank and get cited. A real result One lookup returns a full authority and backlink profile: domain rank, total backlinks, referring domains and IPs, spam score, and a breakdown of crawled, internal, external and broken pages. AI Rankia — Link Building Suite overview showing domain rank, total backlinks, referring domains and spam score What you'll see - Target Information — first seen date, server, IP address, country and platform type for the domain. - Domain Rank & Total Backlinks — the headline authority numbers, with month-over-month movement. - Referring Domains / Referring IPs — how diversified their backlink profile is. - Spam Score — a quality signal; the lower, the healthier the link profile. - Backlinks / Referring Domains / Competitors / Anchors / Domain Pages / Pages Summary / Referring Networks tabs — drill into any dimension of the same profile. How to use it 1. Open SEO ▸ Link Building for your brand. 2. Enter your domain (or a competitor's) and click Analyze. 3. Review the Overview for authority and spam signals. 4. Switch to Competitors or Referring Domains to find realistic link targets, or Domain Intersection / Page Intersection to find sites that link to competitors but not you. 5. Prioritize the most relevant, high-authority targets and pursue them — or find AI-citation-specific opportunities in Links and PR. Tip: Links from sources AI already trusts do double duty: better rankings and more AI citations. Cross-reference targets with AI Visibility ▸ Source Influence.